macOS-focused copywriter and tech writer with a background in marketing and UX messaging. At Nektony since 2015.
Author Bio
Specialty
Asya Karapetyan is a copywriter and technical writer at Nektony.
Since 2015, she has been creating clear, solution-oriented content that helps macOS and iOS users better understand and work with Mac tools.
Her work bridges marketing, UX communication, and technical accuracy — ensuring that even complex processes are presented in a simple and helpful way.
She also focuses on transforming common user challenges into step-by-step guides that help people resolve technical issues with confidence and clarity.
Education
Asya holds a Master’s degree in Marketing from the Faculty of International Economics (2010).
She continuously develops her professional skills. She has completed the macOS Sequoia Essential Training, studied operating system security fundamentals, and taken a course on content marketing strategy.
Field
Before joining Nektony, Asya worked in the marketing departments of companies in the health, body care, sports, and security sectors.
Her focus was on how technology transforms industries and improves people’s lives.
At Nektony, she combines her marketing background with technical writing to bridge the gap between complex macOS functionality and user-friendly communication.
Her goal is to help users solve their tasks efficiently using the right tools and clear, easy-to-follow instructions.
Certificates
The Strategy of Content Marketing
Articles
A pesar del hecho de que el sistema operativo Mac es bastante estable y receptivo, con el tiempo es posible que su Mac funcione lentamente. Puede haber varias razones para...
La página de soporte oficial de Microsoft sugiere eliminar OneDrive de Mac simplemente arrastrando la aplicación a la Papelera. Sin embargo, este método es erróneo y no es suficiente para...
Duplicate File Finder Descarga gratis Comprar ahora Si ha estado usando su Mac durante algún tiempo, existe una alta probabilidad de que haya acumulado duplicados incluso sin saberlo. Los archivos...
Algunos usuarios enfrentan problemas cuando intentan deshacerse del paquete de Python, por lo que le recomendamos que lea una guía de eliminación completa y segura sobre cómo desinstalar Python en...
Cada vez que enciende o reinicia su Mac, algunos programas comienzan a ejecutarse automáticamente. Con el tiempo, a medida que aumenta la cantidad de estos programas, puede notar que su...