Her expertise spans Mac system optimization, disk management, and the practical use of Mac utility tools, developed through hands-on work with Nektony’s suite of macOS applications. Her articles provide accurate, user-focused guidance on Mac maintenance and system performance.

Arina earned her Master’s degree in Marketing in 2020.

She is also an ACP, having completed her certification the same year.

Before joining Nektony in 2019, Oryna worked as a digital marketing manager in crowd marketing and logistics.

Her cross-industry experience helped shape her expertise in brand positioning, communications, and audience engagement.

During her time at Nektony, she worked on PR initiatives and branding strategies that helped strengthen the company’s presence in international markets.