Asya Karapetyan

macOS-focused copywriter and tech writer with a background in marketing and UX messaging.

At Nektony since 2016.

Author Bio
Specialty

Asya Karapetyan is a copywriter and technical writer at Nektony.
Since 2016, she has been creating clear, solution-oriented content that helps macOS and iOS users better understand and work with Mac tools.

Her work bridges marketing, UX communication, and technical accuracy — ensuring that even complex processes are presented in a simple and helpful way.

She also focuses on transforming common user challenges into step-by-step guides that help people resolve technical issues with confidence and clarity.

Education

Asya holds a Master’s degree in Marketing from the Faculty of International Economics (2010).

She continuously develops her professional skills. She has completed the macOS Sequoia Essential Training, studied operating system security fundamentals, and taken a course on content marketing strategy.

Field

Before joining Nektony, Asya worked in the marketing departments of companies in the health, body care, sports, and security sectors.
Her focus was on how technology transforms industries and improves people’s lives.

At Nektony, she combines her marketing background with technical writing to bridge the gap between complex macOS functionality and user-friendly communication.

Her goal is to help users solve their tasks efficiently using the right tools and clear, easy-to-follow instructions.

Articles
Kindle is a popular application where you can read books on a computer from the Kindle library. If for some reason you want to uninstall Kindle from your Mac, follow...
There are different types of startup programs on macOS, some of which you can manually disable in System Preferences, while others remain hidden and can only be removed via Terminal...
Funter is a special app to find hidden files and show hidden files on a Mac. Funter makes it easy to not only operate hidden files on Mac but also...
All modern Macs have a minimum of 250GB hard drives (except the ultra-thin MacBook Air), and even this space can be filled up quickly. Keeping the Hard Drive space in...
If you want to uninstall Nvidia CUDA, you should note that removing drivers on a Mac slightly differs from the steps for simple applications. A complete and correct driver uninstallation...
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